We are very pleased to reveal that LoveLove Films’ managing director Georgina Hurcombe has accepted an offer to join the board of Animated Women UK.

Following her sustained involvement with AWUK (Animated Women UK), Georgina has accepted an invitation to join the Animated Women UK board.

The Animated Women UK initiative offers support and guidance to women with careers in VFX and animation; they want women from all areas of these industries to reach their full potential and achieve their dreams.

Animated Women UK’s five key aims are: networking, mentoring, showcasing, recruitment, and education. Through the achievement of these aims, AWUK aspire to see more complex on-screen female characters, an increase in start-ups led by women, more women winning awards for their technical contributions to VFX and animation and for more women in senior animation and VFX roles

AWUK accepts members from all areas of the industry, including writing, storyboarding, concept art, production, 2D/3D, and many more.

Prior to her invitation to join the board, Georgina Hurcombe had already been involved with many AWUK-related events. In 2018, Georgina took part in Animated Women UK’s 2018 Helen North Achieve Programme, an intensive introduction to strategic career management for women in VFX and animation. The programme is funded and supported by Creative Skillset, Disney, Turner Broadcasting, Escape Studios, and The Mill.

Following this, Georgina spoke at the 2018 Children’s Media Conference – an important annual gathering for those involved in developing, producing and distributing UK children’s content. At the event, Georgina was featured on the ‘Tips and Hits from Animated Women’ panel, which celebrated the success of women in the UK animation industry. As part of the panel, Georgina spoke about equality and inclusion in children’s media, offering her personal observations on how women can lead the way in these areas. The panel was hosted and moderated by The Walt Disney Company’s Beth Parker.

CMC Tips and Hits 2018

Georgina also organised and hosted an AWUK panel at the annual BFX Festival, which provided tips and guidance to women attempting to navigate the industry; it also included a Q & A section where panel members shared their views on the current gender landscape.

Supporting women in the animated and VFX industries is extremely important. Within these industries, 74% of women over the age of 30 feel as if their gender will negatively influence their career opportunities.

Speaking on her appointment to the board of AWUK, Georgina Hurcombe commented:

“I’m so honoured to have been asked to join the board of Animated Women UK. The initiative means so much to me, and I’m excited to be part of the  fantastic work Animated Women UK has been doing to ensure women in the animation and VFX industries can achieve their goals regardless of their gender.”

For more information on Animated Women UK and how to join, please visit: http://www.animatedwomenuk.com/

To learn more about AWUK’s Helen North Achieve Programme, click here: http://www.animatedwomenuk.com/animated-women-achieve-programme/