Taste the Passion an advert that we successfully created in 3 days (from concept to completion) for Doritos (Pepsico), beat thousands of entrees in the annual ‘King of Ads’ TV Advert competition being shortlisted in the Top 15. This resulted in Managing Director of Lovelove Films / Producer of the advert Georgina Hurcombe and Director Anit ‘On’ Bashar pitching ‘Dragon Den’ style on channel 4’s T4 to a celebrity panel. Although we didn’t walk away with 1st place, we still had a brilliant time, and we would like to congratulate Craig Young for his excellent advert ‘Attack on Westminster’ and all the other 14 short listed contenders. We would also like to Thank Play.com for our wonderful prizes.